Post by account_disabled on Mar 13, 2024 7:49:29 GMT 1
How Marketing changes with Artificial Intelligence: the research of the Italian Observatory on Artificial Intelligence Marketing Today we want to discuss with you a topic that is changing and at the same time simplifying the work of many marketers: Artificial Intelligence . The use of Artificial Intelligence has become a reality, and even the most skeptical on the topic have had to change their minds about the development and use of this new technology to achieve their business objectives. The first interesting data comes from the Italian Observatory on Artificial Intelligence Marketing stating that out of a sample of 128 companies interviewed, 20% would use Artificial Intelligence within their strategies.
But let's get to the point, let's try to understand more closely what Artificial Find Your Phone Number Intelligence is. What is Artificial Intelligence? Today it seems obvious to talk about AI, but there are still gaps on this topic. In fact, again according to the survey by the Italian Observatory on Artificial Intelligence Marketing, 74% of Marketers have a fair knowledge of Artificial Intelligence but only 52% of them really know its meaning.
Although the data is relevant, we want to address all newbies who want to know more about the topic. In the world of Marketing, Artificial Intelligence concerns all the techniques, software and automations for collecting and interpreting customer data, in order to improve the user experience and the incisiveness of choices during the purchasing phases of a product and/or service. So nothing more concrete! The benefits of Artificial Intelligence in Marketing Artificial Intelligence, as Brain Solis himself , an Alimeter analyst, states, is having a significant impact on corporate marketing strategies. In fact, the strong use of Chatbots, Virtual Assistants and Websites as the first forms of contact with which users can interact with companies is significantly improving.
But let's get to the point, let's try to understand more closely what Artificial Find Your Phone Number Intelligence is. What is Artificial Intelligence? Today it seems obvious to talk about AI, but there are still gaps on this topic. In fact, again according to the survey by the Italian Observatory on Artificial Intelligence Marketing, 74% of Marketers have a fair knowledge of Artificial Intelligence but only 52% of them really know its meaning.
Although the data is relevant, we want to address all newbies who want to know more about the topic. In the world of Marketing, Artificial Intelligence concerns all the techniques, software and automations for collecting and interpreting customer data, in order to improve the user experience and the incisiveness of choices during the purchasing phases of a product and/or service. So nothing more concrete! The benefits of Artificial Intelligence in Marketing Artificial Intelligence, as Brain Solis himself , an Alimeter analyst, states, is having a significant impact on corporate marketing strategies. In fact, the strong use of Chatbots, Virtual Assistants and Websites as the first forms of contact with which users can interact with companies is significantly improving.