Post by account_disabled on Mar 7, 2024 6:57:07 GMT 1
The images are understandable by everyone; They involve and excite more than a written text; They are immediate and quickly processed by the brain; They are more memorable. There are several tools that can be used to create a Visual Storytelling strategy, for example: VEV Design Canva Visme Prices Ceros Visual storytelling is fundamental in several strategies, for example in creating an editorial plan for Instagram , but it is a fundamental part in many marketing strategies, for example in tourism storytelling or food storytelling . Video storytelling Videos are even more engaging and exciting than images . Video storytelling tells, or rather shows, stories through an interactive video, which can be enriched with texts, images and links. The main video storytelling tools are.
Steller Vocal Video Digital Storytelling: Examples of Greece Telegram Number Data Success And finally: best practices . We have already discussed several examples of successful storytelling , but there are brands that have proven to be champions in the implementation of corporate digital storytelling strategies. Here's who I am: Coca Cola Over the years , Coca Cola has established itself as an undisputed master in the creation of content from a digital storytelling perspective. Through narration and the telling of stories, the brand has been able to give a precise identity to the product and build a universe of values around it. Coca Cola is not a simple, slightly sugary and refreshing drink: it is the sharing of the brand's values and life principles . That is, family, warmth, the universality of sensations and the humanity that binds us all. The brand's advertising campaigns are the flagship of digital storytelling: exciting stories, tales of encounter and union.
One of the most iconic commercials is certainly "I'd Like to Buy the World a Coke" from 1971, in which the brand shows the drink as the magical object capable of uniting and making everyone live in peace and harmony. Airbnb Airbnb has also made digital storytelling its distinctive feature, in one of the most effective examples of tourism storytelling . In fact, the narration of the services offered does not pass from a mere description of them, but from the stories of its consumers and users , of people, with an authentically and intimately human approach. And what is more human, sincere and intimate than seeing how people live in a house? The brand has managed to run successful cross-media campaigns thanks to a facilitated peer-to-peer system to offer assistance and protection to both guests and hosts. Storytelling Festival 2024 The sixth edition of the most important storytelling event in Italy is coming. 150 And in this regard, can we not mention IKEA ?
Steller Vocal Video Digital Storytelling: Examples of Greece Telegram Number Data Success And finally: best practices . We have already discussed several examples of successful storytelling , but there are brands that have proven to be champions in the implementation of corporate digital storytelling strategies. Here's who I am: Coca Cola Over the years , Coca Cola has established itself as an undisputed master in the creation of content from a digital storytelling perspective. Through narration and the telling of stories, the brand has been able to give a precise identity to the product and build a universe of values around it. Coca Cola is not a simple, slightly sugary and refreshing drink: it is the sharing of the brand's values and life principles . That is, family, warmth, the universality of sensations and the humanity that binds us all. The brand's advertising campaigns are the flagship of digital storytelling: exciting stories, tales of encounter and union.
One of the most iconic commercials is certainly "I'd Like to Buy the World a Coke" from 1971, in which the brand shows the drink as the magical object capable of uniting and making everyone live in peace and harmony. Airbnb Airbnb has also made digital storytelling its distinctive feature, in one of the most effective examples of tourism storytelling . In fact, the narration of the services offered does not pass from a mere description of them, but from the stories of its consumers and users , of people, with an authentically and intimately human approach. And what is more human, sincere and intimate than seeing how people live in a house? The brand has managed to run successful cross-media campaigns thanks to a facilitated peer-to-peer system to offer assistance and protection to both guests and hosts. Storytelling Festival 2024 The sixth edition of the most important storytelling event in Italy is coming. 150 And in this regard, can we not mention IKEA ?
